Acknowledgements
List of Illustrations
Introduction
PART I: Engineering an Industry
1: A Community of Engineers: Cooperation and Competition Among East
Coast Motion Picture Technology Manufacturers
2: "Maintained Solely for Your Benefit": Technological Service
Firms and the Hollywood Industrial Cluster
3: Between the Lines: Engineers in the Movie Studio
PART II: The Science of the Studio System
4: Inventing the Mazda Tests: Trade Collaboration and the First
Scientific Endeavor in Hollywood
5: The Fundamentals: Technical Education in the Chaos of Sound
6: The Academy Technical Bureau, Cooperative Research, and the
Building of the Studio System
Conclusion: Epilogue
Appendix A: Acronyms
Appendix B: Biographical Index
Bibliography
Notes
Index
Luci Marzola is a Visiting Assistant Professor of Film and Media
Studies at University of California Irvine. She was the recipient
of a 2010-2020 National Endowment for the Humanities Fellowship.
Her work on early Hollywood technology and infrastructure has been
published in Film History, The Velvet Light Trap, and American
Cinematographer and is forthcoming in the Historical Journal of
Film, Radio, and
Television and the Oxford Handbook to Silent Cinema.
"One would have thought by now that Hollywood's industrial history
has been well documented, but Luci Marzola's remarkable
intervention shows that the predominant focus on the studio system
has overlooked a major part of the picture. Engineering Hollywood
examines instead the trade associations and technical and
bureaucratic infrastructures that established the shared
operational protocols and quality standards vital for Hollywood's
global success.
This brilliant account provides not only new insights into our
historical understanding of the industry, but also of the workings
of creative industries in the age of corporate capitalism." --
Joshua Yumibe,
Michigan State University
"We know about the star system. We know about the studio system.
But we know virtually nothing about the dynamic technological
systems that made Hollywood possible in the first place. This
essential book closes that gap, telling a crucial story about
America's first creative industry to integrate and spectacularize
technological change. Silicon Valley take note. Marzola provides a
breathtaking view to another hub of American innovation, one that
fuelled the
global rise of another uniquely American industry." -- Haidee
Wasson, Concordia University
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