Rohit Bhargava is the founder of the Non-Obvious Company and entrepreneur having started three successful companies. He is widely considered one of the most entertaining and original thinkers and speakers on marketing disruption and innovation in the world. He is the Wall Street Journal bestselling author of five books and teaches marketing and storytelling at Georgetown University in Washington DC.
"The white-collar working environment is changing rapidly: dump the Man in the Grey Flannel Suit into twenty-first century Manhattan and he'd be in over his head. Bhargava guides those suddenly dropped into virtual work due to the COVID-19 pandemic by drawing on his own experiences and using anecdotes provided by entrepreneurs....Because virtual meeting platforms like Skype, Teams, or Zoom can be overwhelming, Bhargava uses chapters like "How to Prepare for Virtual Meetings" to suggest more engaging meeting formats, like using a facilitator or a Q&A session. Managers can also use the proposals in "How to Foster Virtual Engagement" to build relationships, like allowing virtual meeting participants to chitchat before the meeting begins--just like they would in "real life." A good addition to public library shelves, since most will serve remote workers for the foreseeable future." -Booklist
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