About the Author

Santiago Adrian Umaschi is an entrepreneur with 30 years of experience working in various industries, including the music industry, private equity, and strategy consulting. He is managing partner of North-South Consulting, a strategy consulting firm specializing in helping businesses start or improve international operations. In addition, he is an assistant professor in the School of Management of Wentworth Institute of Technology. He holds a B.S. in economics from the University of Buenos Aires, Master of Science degree in finance from DiTella University, and M.B.A. from the Booth School of Business at the University of Chicago, where he graduated with honors.