Roger S. Ahlbrandt is Professor and Dean of the School of Business Administration at Portland State University. Richard J. Fruehan is Professor and Director of the Center for Iron and Steelmaking Research at Carnegie Mellon University. Frank Giarratani is Professor and Chair of the Economics Department at the University of Pittsburgh.
"The authors show valuable insight into the management principles
that are necessary to ensure a company's long-term success, not
only in the steel industry, but in other industries as well.
Informative and easy to read."--F. Kenneth Iverson, Chairman, Nucor
Corporation
"This book provides many useful insights into how to change
corporate culture and build organizational structure for highly
competitive markets. Its conclusions are as applicable to my
company, an electric and telephone utility going through rapid
change, as they are to steel or most other industries."--Frederick
W. Buckman, President and Chief Executive Officer, PacifiCorp
"Essential reading for anyone in a role of developing a high
performing organization during these times of tremendous change and
competition. Provides great insights into those key areas on which
leaders need to focus."--Steven D. Pratt, President and Chief
Executive Officer, Esco Corporation
"The challenges facing managers in the financial services industry
parallel those in the steel industry, and the requirements for
success rest on many of the same management principles. This is a
great book for managers who are trying to gain a competitive edge
in their industry."--Gerry B. Cameron, Chairman of the Board and
Chief Executive Officer, U.S. Bancorp
"This excellent book provides a road map for managers to follow to
outperform their competitors. The authors' insights are equally
applicable to companies in Asia, Europe, or America."--Masanari
Iketani, President, Tokyo Steel Manufacturing Co., Ltd.
"Their examples of leadership at large, traditional firms such as
U.S. Steel Group, and minimills such Nucor Corp., offer practical
guidance for executives looking for proben strategies in tough,
competitive, global markets."IW
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