About the Author

Chelsea Jones is a strategic direct-to-consumer expert and a professional problem solver for consumer brands. She has an extensive background in web design and development, as well as more than 14 years in advertising and graphic design. Chelsea leads with vision, explains specific tactics with clarity, and knows the why behind best practices. Rachel Saul specializes in direct-to-consumer marketing and technical advertising strategies. With more than 16 years in the industry, she is an expert in UX/UI user story design, subscription strategy, digital marketing strategy, email marketing, and automation. Rachel works on structures where small changes have big impact.