Table of Contents

1 Type is everywhere.
2 What is type?
3 Looking at type.
4 Type with a purpose.
5 Type builds character.
6 Types of type.
7 How it works.
8 Putting it to work.
9 Type on screen.
10 There is no bad type.
11 Final form.

About the Author

Erik Spiekermann is an information architect, type designer (ff Meta, itc Officina, ff Info, ff Unit, LoType, Berliner Grotesk, and many corporate typefaces), and author of numerous books and articles on type and typography.

He was founder of MetaDesign, Germany’s largest design firm, as well as FontShop, a company for the production and distribution of electronic fonts. He is a board member of the German Design Council and past president of the International Society of Typographic Designers (istd), as well as the International Institute for Information Design (iiid).

In 2001, Spiekermann left MetaDesign and now runs Edenspiekermann with offices in Berlin, Amsterdam, London, and San Francisco.

In 2011, the German Design Council gave Spiekermann its highest award for Lifetime Achievement. That year, he also received the tdc Medal and the SoTA award. In 2012, the German Art Directors Club gave him its Lifetime Achievement Award.